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It All Starts With A Plan

Your Project Brief

Your Project Brief is a key part of the site creation process; it will inform your entire website build. A successful brief outlines the objectives, audience and expected results of your project.

Here’s a few topics to consider when sitting down to write your brief:

  • Key Stakeholders
  • Roles and Responsibilities
  • Site Vision and Objectives
  • Site Features

Download Project Brief


Consider Your Timeline

Coming Soon! A CANVAS Project Plan template is being developed to give your Project Managers a head start in mapping out a schedule. CANVAS can help shorten all project phases, but your local market process will define the final schedule.

Check out this overview to get a sense of how a CANVAS project timeline will generally look.


The RACI Model

RACI is short for Responsible, Accountable, Consulted, and Informed. RACI helps you recommend the best resource to complete each of the steps in our standard process.

We’ve created a helpful document as a starting point to help ensure there are responsible team members assigned to each task and activity. From this starting point, you can update the document based on your project’s specific situation. 

Download the Project RACI Spreadsheet


Budgeting Your Project

When using CANVAS, you’ll still need to identify and hire certain resources to complete your project deliverables. Project costs vary based on the size of your site and resource rates in your region. In order to budget your project, you can reference the required roles identified in your Project RACI spreadsheet, their associated rates, and the estimated hours needed.


Planning Tips & Best Practices

Here are a few things to note when you begin planning.

Who’s the Decision Maker?

Clearly designate roles and responsibilities for your team.

What are the Project Goals?

Focus your project so you can reach realistic, measurable goals.

What’s the Competition Doing?

Draw inspiration from within your industry and then make it your own.

How Can It Work Harder?

Monitor your user metrics and recommended KPIs to Identify additional opportunities.


See examples of page layouts, features and functionality in CANVAS.

Our demo provides a glimpse of the flexibility of CANVAS and its templates.